an abstract photo of a curved building with a blue sky in the background

Cozy Cottage

The Cozy Cottage Gift Shop needed a visual identity that reflected warmth, charm, and a sense of home. We developed a logo and supporting brand elements that capture the inviting, cottage-inspired personality of the shop while remaining clean and timeless.

The logo features soft, organic details paired with a classic serif wordmark, creating a balance between elegance and approachability. Botanical accents and gentle curves reinforce the cozy, handcrafted feel the brand is known for.

The identity was extended into branded applications including gift bags and t-shirts, allowing the logo to live beyond the storefront and become part of the customer experience. Each application was designed to feel thoughtful, cohesive, and true to the brand’s welcoming atmosphere.

The result is a charming, recognizable brand that feels warm, personal, and perfectly suited to a boutique gift shop setting.

Deliverables:

Logo + Print Marketing + Brand Applications

Brand Identity, Print & Brand Application

Brand Identity

Logo Design

A charming logo designed to reflect the cozy, welcoming feel of the shop, combining soft botanical elements with a timeless wordmark inspired by cottage living.

Wordmark & Inverse

Print & Brand Application

Printed materials and branded merchandise designed to enhance the in-store experience.